La Mer’s new product – THE REJUVENATING EYE CREAM launch at Landmark 81’s 69th floor featured a mystical “Midnight Ocean” theme, blending art installations and immersive rituals for VIP guests.
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Truong Doan designed, produced, and operated the trendy Shiseido Ultimune x LISA pop-up studios in Hanoi and HCMC, delivering an immersive beauty experience to over 2,000 enthusiastic fans.
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During Aeon Milk Fair, Truong Doan’s professional MT team successfully delivered 105% total revenue and 133% sampling KPI, showcasing our excellence in high-impact activation and retail operation management
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Truong Doan partnered with La Mer to craft an exclusive “Sea to Skin” multi-sensory journey for 50 KOLs & VIPs, beautifully blending Miracle Broth storytelling with a rejuvenating Sound Meditation.
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During a competitive Tet season, Truong Doan’s tailored staffing strategy across 192 shifts drove outstanding success, exceeding all goals by achieving 282% sales and 162% sampling KPIs.
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Truong Doan excelled in the Vinamilk activation project, achieving 204% inline revenue and 129% overall campaign KPI through expert on-site consultation and high-impact retail presence across key supermarkets
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Navigating the competitive pre-Tet FMCG market, Truong Doan’s expert team and efficient operations drove exceptional success, achieving a remarkable 417% of sales and 117% of sampling KPIs
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Truong Doan partnered with Pepsi for the Promotion campaign, comprehensively managing the SMS lucky draw system, securing legal permits, and organizing the award ceremonies.
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Truong Doan proudly partnered with Heineken Vietnam to host an emotional appreciation night for over 500 Trade Loyalty Partners in the Mekong Delta, honoring their dedication and celebrating the shared spirit: “Your Success – Our Future”
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Unveiling Bivina’s NEW look, Truong Doan hosted 21 heartfelt retailer parties across the Mekong and Central regions, embracing the spirit of event with our valued partners.
